In his career as a creative director, Patrick Plourde lives short but intense relationships with the brands for whom he works for. He commits himself to the discovery of a brand’s universe to properly recreate it, before moving on to a new project.
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This conference will present his creative process as the vice-president of Fun House, a small division of Ubisoft Montréal. It is specialised in the exploration of new markets and was conceived as an ever-evolving entity designed to push back the limits of creativity and put innovation at the center of one of the largest game designer’s creative process.
At Ubisoft since 2003, Patrick Plourde has had the pleasure of working on bestselling and critically acclaimed games such as Assassin's Creed II, Rainbow Six: Vegas, Far Cry 3 and Watch_Dogs 2. In 2012, he decided to develop a new IP based on his love for Japanese RPGs and he created Child of Light.
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Eager to foster creativity and exploration, he is currently leading the FunHouse division. His mission is to shape an environment where small and offbeat projects can flourish and turn into vibrant new games.