The Lodge 1
(30 seats) - Roundtable discussion (fr)
May 25 2017
(7:30 pm-8:30 pm)
Pass Pro
$349 Regular price / $269 Student price.


When talking about start-ups in culture or the creative industry, it is important to question what growth means. What does it imply for creative or cultural organizations ? Is it always desirable ? What are the challenges ?
Our guests will try to answer these questions while sharing the keys to successful economic growth and an ambitious creative project.
Moderated by Géraldine Dallaire.
In collaboration with the Pôle entrepreneurial créatif et culturel and Parcours C3.

Eltoro Studio
General Manager

Amélie Richard

After obtaining a DEC in Arts and a bachelor's degree in Industrial Relations, Amélie Richard focus her career in project management. In 2009, after a few years in computer science and new media, she joined two talented art directors to manage the projects that Eltoro Studio would get.
She now provides the overall vision and direction for the company, and oversees all kind of artists. Amélie has built a reputation for creativity, know-how and reliability. Eltoro puts these qualities into the service of their customers’ ideas.

Pôle entrepreneuriat culturel et créatif

Géraldine Dallaire

Geraldine Dallaire has more than eight years experience supporting art and cultural entrepreneurs. Her focus is on developing tools to support startups and idea development. She initiated  in 2015 the Pôle entrepreneuriat culturel et créatif, which develop in partnership with the Same and EEMTL of the Parcours C3 program.
She began her thesis research in 2012 at HEC Montreal / Cerag (Grenoble) to study how to better support cultural entrepreneurs. 

Co-General Manager and Artistic Director

Louise Lapointe

Louise Lapointe holds a BFA from Laval University in Quebec City and a Diploma in Theater (technical production) from Ryerson Polytechnical Institute in Toronto.
Louise worked at the Conservatoire d'art dramatique de Montréal from 1988 to 2012, as a stage technician, props mistress and mask maker. After studying puppet building in France for one year, Louise sat on the board as secretary of the Association québécoise des marionnettistes (AQM) for six years.
In 2005, Louise founded Casteliers in Montreal, a specialized theatre presenter dedicated to puppetry arts. In 2016, Louise was elected member of the Executive Committee of UNIMA (Union internationale de la marionnette) and appointed Chair of the Commission for International Festivals.

HEC Montréal
Associate Professor

Pierre Balloffet

Pierre Balloffet (Ph.D., MBA) is an associate professor at HEC Montréal in the Entrepreneurship and Innovation Department. He is a well-known and passionate communicator, and in his writing, consulting, outreach and teaching activities, he seeks original, relevant and responsible perspectives.